LouisvilleKY to Host a Variety of Fan Events leading up to Breeders’ Cup

LOUISVILLE, Ky. – The excitement around Breeders’ Cup spans an entire week in a city known for Horse racing and home of the iconic Churchill Downs. A variety of events, including Equestricon, Topgolf Crush and the Breeders’ Cup Festival kicks off Sunday, October 28, culminating with the 35th Annual Breeders’ Cup at Churchill Downs November 2-3.


Equestricon, a two-day event which is part fan fest, conference and equestrian-estate/”>equestrian industry trade show all in one, starts the week off at the newly-renovated Kentucky International Convention Center. Fans will have unprecedented access to racing’s stars with expected appearances from the sport’s top jockeys, trainers, owners and farms. A $10 Trade Show Only Pass enables attendees to experience interactive exhibits and connect with more than 100 racing organizations and products in a one-of-a-kind trade show. Premium tickets to Equestricon begin at $65 and offer access to the full convention program, which includes access to panels, workshops, seminars and discussions on topics highlighting Horses, handicapping, photography, ownership, breeding, aftercare and more. Tickets can be purchased online at https://breederscupfestival.com/event/equestricon/

BC Festival

Topgolf Crush! comes to Cardinal Stadium from October 31-November 10. This unique golf experience offers large glowing targets on the field, ranging from 40 to 150 yards away. The targets have a variety of point values utilizing Toptracer technology tracking every single shot with replays and stats sent to golfers on their bay screens. Tee times are an hour with shots hit from under the scoreboard in the South Endzone onto the field. General admission adult pricing varies from $35-$55 depending on the time of day while $100-$125 premium tickets give an upgraded experience. Topgolf Crush! Offers private bays for group events. For more information and tickets, visit https://breederscupfestival.com/event/topgolf-crush-at-cardinal-stadium/


The Breeders’ Cup Festival is a week-long slate of events that celebrate Louisville’s 9th time hosting the prestigious races. Of note, the Kentucky Derby Museum will unveil its brand-new $6.5 million-dollar expansion and will pay tribute to industry icon D. Wayne Lukas by presenting him with the Breeders’ Cup Sports & Racing Excellence Award October 31. He’ll join a distinguished list of others who have been presented with this award, including storied professional golfer Gary Player and famed sports commentator Dick Enberg. For more information and to purchase tickets for any of the visitor experiences, visit https://breederscupfestival.com


Additional Breeders’ Cup Festival and Kentucky Derby Museum events are taking place throughout the week for fans, including Team Justify autograph signing and behind the scenes tours at Churchill Downs.


For those planning a visit to Louisville for Breeders’ Cup, Louisville Tourism provides several planning resources, including suggested itineraries at GoToLouisville.com/myexperience, the monthly Lookin’ at Louisville video series, a searchable list of events at www.gotolouisville.com, a free Louisville Visitors Guide and complimentary hotel booking service via 1-888-LOUISVILLE.