LOUISVILLE, KY – Building on a committed focus to support and celebrate local independent businesses in South Louisville, the Louisville Independent Business Alliance (LIBA) and the LIBA South Work Group are excited to launch a new “Keep South Louisville Weird” campaign. The campaign, which is centered around a new poster and will eventually include billboards in South Louisville, was designed to reinforce community pride in the unique businesses that call South Louisville home, and to act as a way to remind customers of the impact they have when they buy local.
The campaign poster will be unveiled and available for distribution on Thursday, February 22 at 2:30pm at Supreme Peace Yoga (343 W. Kenwood). Councilwoman Vicki Welch will be joined by other Council Members and leaders of area community groups in kicking off the campaign.
“We are proud to be part of the positive developments in South Louisville,” says Jennifer Rubenstein, Executive Director of LIBA. “We want everyone to celebrate these amazing independent businesses, because they keep money circulating in the local economy, and support the vibrancy of our neighborhoods. Unique businesses are not just a Highlands or Nulu thing, and this campaign serves to add to the neighborhood pride in South Louisville independent businesses.”
The poster unveiling will take place in conjunction with the opening of vendor sign-ups for the 2018 South Points Buy Local Fair happening this summer at the Iroquois Amphitheater – another event celebrating local independent businesses in South Louisville.
Special thanks go to the members of the LIBA South committee, founded by LIBA with Louisville Forward and South Louisville Metro Council Members, and including the South West Dream Team, South Louisville Business Association, Dixie Area Business Association, Center For Neighborhoods, Louisville Free Public Library, Iroquois Amphitheater, Fairdale Business Association, Jefferson Memorial Forest, Americana Community Center, Beechmont Neighborhood Association, Louisville Water Company, Small Business Administration, SCORE, Small Business Development Center and many area businesses.
LIBA also wants to recognize South Louisville businesses Blair Publishing & Design for the design work and Holt Printing for producing the poster.
About the Louisville Independent Business Alliance
LIBA is a non-profit organization whose mission is to preserve the unique community character of the Metro Louisville area by promoting locally-owned businesses and to educate citizens on the value of buying locally. For more information about LIBA, visit www.keeplouisvilleweird.com.
